DISCOVERY AND TRANSMISSION
THE CURRENT SITUATION
Today, the purchase decision is no longer only based on an immediate need or desire. Consumers, who are more and more informed, demanding and aware of their impact on the planet, ask for products and services that respect the environment, their health and the working conditions at each stage of production. This real quest for meaning and transparency forces companies to reinvent themselves and to redefine the values on which their activity is based.
A six-months ecological journey to discover and study, on the ground, the emergence of concrete ecological innovations that meet the new needs of consumers. Too little represented on a global scale, these green initiatives that promote a more responsible and smarter consumption deserve to be supported, promoted and developed.
FOOD & AGRICULTURE
Food waste management, organic farming, fair trade ...
TEXTILE & FASHION
Upcycling, second hand, natural fibers, social impact, ethical fashion, community involvement, crafts ...
Ecological hotels, development of the local economy, conservation of nature, preservation of biodiversity ...
Energy savings, low impact construction sites, indoor air quality, use of eco-materials ...
Energy innovations, renewable energies, recycling, ecological production ...
Entrepreneurs, associations and actors who implement concrete solutions that allow their clients to consume better
Innovative and ecological initiatives that work for the preservation of our planet
Our community to easily start its ecological transition by changing its consumption habits
A network of ecological alternatives, contacts, organizations so that they can develop synergies and interactions